=Description : Watch Indian comedy shows online only on SAB TV, India’s best comedy entertainment television channel… Owned by Multi Screen Media Pvt. Ltd., SAB stands as a distinctly positioned channel in the crowded GEC space. It is India’s only family comedy entertainment channel with a core brand promise of ‘Asli Mazaa SAB ke Saath Hai’. The shows are light-hearted and make for an enjoyable “family-viewing” experience. Since the repositioning and re-clothing of the channel, SAB has seen exponential growth.
The first mover advantage in the Comedy genre has seen SAB post a 300% growth in viewership and over 100% growth in advertisers. It is now the No. 5, in GEC space. SAB has outpaced channels like Imagine TV, Star One, Sahara One and 9x, whilst also leaving behind others like Real and Star Utsav.
The programming mix of SAB includes some of Indian television’s most popular stars. At 8 PM is the new comedy show Chintu Chini Aur Ek Badi Si Love Story followed by India’s no.1 comedy show Tarak Mehta ka Oolta Chashma at 8.30 PM, a light hearted family comedy show Chidiya Ghar at 9.00 p.m, R. K Laxman Ki Duniya at 9:30 PM. & Lapataganj at 10.00 PM. followed by a Haryanvi cop- Kavita Kaushik in one of the most loved programs FIR at 10:30 PM.
It is SAB’s endeavor to create content that showcases India’s rich family heritage and reflects it with a light hearted panache for the entire family. This unique niche has received tremendous encouragement from viewers and fans and today SAB is a force to reckon with in the GEC space.